What Will Purple Shampoo Do to Brown Hair

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Here’s where it gets personal. Are you a warm chocolate brunette? Then purple shampoo will tone down the reddish hints and leave you with a more sophisticated, cooler brown. Are you a dark espresso with subtle highlights? It will keep those highlights bright without turning your whole head into a pumpkin.

I have a friend named Jenna who has natural brown hair with a few face-framing highlights. She told me her hair starts to look “brassy” after a month. She tried purple shampoo once, and she texted me: “It’s like my hair went back to therapy and got its confidence back.” True story.

Purple Shampoo Before And After Brown Hair Blue Vs Purple Shampoo:

The “Scary” Part (Don’t Panic)

Okay, let’s address the elephant in the shower. If you use too much, or leave it on for twenty minutes, your brown hair might look a tiny bit ashy, like you just walked through a cool breeze in November. But that’s a temporary thing, and it washes out in a shampoo or two.

The trick is to treat it like a specialty tool, not a daily routine. Use it once a week, or every other wash, and you’re golden. Actually, less than golden. That’s the point.